Cilt 2 Sayı 3 / Volume 2 Issue 3

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  • Publication
    Open Access
    Yeni Medyada Haber Dili (Ayşe Paşalı Olayı Üzerinden Geleneksel Medya Ve İnternet Haberciliği Karşılaştırması)
    (The Turkish Online Journal of Design Art and Communication, 2012-07) Yurdigül, Yusuf; Zinderen, İ. Etem; TR48286; TR101228
    The news subject is the primary subject emphasized diligently by the media studies. The news, which develops and transforms the knowledge and interest of the society, and which recreate the reality according to structure, technology and the ideology of media organizations, has been the guarantee of reliability of the media organizations most of the time, as well as their quality and prestige. Whether be it traditional media or the social media, the language used in the text of a news story is indispensable in terms of the credibility of the news, although it's claimed that the image used defends any event or idea, and the language is only a complementary element. The Ayse Pasali murder, which occupies Turkey's agenda over the news on the violence against women, was chosen as the case study to illustrate the differences in the news language used in the traditional and social media. The news covered in newspapers and Internet news sites on the Ayse Pasali murder will be examined by the comparative content analysis method, and the differences on news languages will be put forward.
  • Publication
    Open Access
    Yazılı Basında Ve İnternet Gazeteciliğinde Kullanılan Haber Fotoğraflarının Karşılaştırılması
    (The Turkish Online Journal of Design Art and Communication, 2012-07) Uçak, Olcay; TR101950
    Photograph, enter a new process in the transformation of traditional media into digital media. Thereby photograph is the most important transporter of the visual culture in the internet environment. The photograph whose area of usage continues to expand from science to industry, from communication to education become widespread more quickly by the development of technology. In media, the usage of photo offer alternative options to reporters that they can transfer meanings which they are not able to fit in the written texts. The photo’s characteristic of recording events carry a meaning of the power it has got. This power, with the high-speed the photo transfer gets in the digital environment increases its importance. In this study, news photos which are used in internet course as a means of communication and expresssion will be analyzed by the method of semiotics. By comparing the photograph analysis to be made with the photo datas used in printed media, the present stage in the environment of newspaper and internet will be discussed.
  • Publication
    Open Access
    Visual Aesthetic Expression On User-Generated Content By The Net Generation (Existence, Roles, And Opportunities In Cyberspace)
    (The Turkish Online Journal of Design Art and Communication, 2012-07) Amin, Hasanah Md.
    The overload content on Internet, has a direct connection with cyberspace particularly UGC. The space, the content, the creator, and the user are the complete component of cyberspace. The existence of cyberspace and its growing contents is real and overwhelming, where the creator roles is becoming demanding, and user opportunities are growing high. Visual as one of the properties of cyber contents is increasingly becoming more significant and popular amongst creator and user. Visual with aesthetic power could impress, influence, and favor biasness amongst the user. The content creator who knows how to manipulate this visuals and aesthetic expression can dominate the scenario and user who is ‘expressive literate’ will gain much from the scenes. User who understands visual aesthetic will be rewarded with competence, confidence, and certainly, a personality enhanced experience in carrying task when participating in this chaotic but promising cyber world. This article with the support of public-opinion polls and discussion forums explains the complete component of cyberspace, revealing some possible cognitive meanings, and emotional values behind it existence, it roles, and the opportunities offered by visual aesthetic.This is a space of opportunities where the ideal is - not ‘what you want’, but ‘how you want it to benefits you’.
  • Publication
    Open Access
    Türkiye’de En Çok Tercih Edilen Vakıf Üniversitelerinin Görsel Kimlik Tasarımlarının Analizi
    (The Turkish Online Journal of Design Art and Communication, 2012-07) Sungur, Suat; TR58669
    Today, the need for products and services provided by the institutions and the agent has ceased to function physically. This has added a different dimension institutions of different items from other competitors, marketing strategies and visual identities of the identity of the product and service. In this competitive environment, the differences between corporate identity and visual identity, design elements that are effective in the process, memorable and distinctive features of the visual identity of the institution have become important elements to consider in the design stage. In a highly competitive market this study aims to demonstrate the importance of the differentiation of visual identity and its returns using examples from 2011 according to OSYM data in the list of the most preferred top three foundation universities and analyze the visual identity designs of these universities. As a result of the study, the idea of creating a memorable visual identity based on the characteristics of these institutions and their own distinctive visual identity differences in this competition has been emphasized.
  • Publication
    Open Access
    Powerful Weblogs: Design And Semiotic Description
    (The Turkish Online Journal of Design Art and Communication, 2012-07) Nikos, Fahantidis; Ifigeneial, Vamvakidou; Antonis, Traoudas; Ilias, Michailidis; Lazaros, Papoutzis
    Blogs are a very important "tool" for professionals and individuals wishing to promote products, services, thoughts, ideas, news. It is one of the most important channels of communication which brings them into contact with a very important public figure, the internet. Creating a blog is not a simple process but a complex mixture of different points and signs. In the present work we make an effort to define well-known blogs using semiotics. Our research material consists of the 20 most visited blogs, according to the list appearing in the «Technorati» blog search tool. For the analysis of the visual material we use the Grammar of Visual Design by Kress G. & Van Leeuwen T. (1996), a methodology based on the theory of Systemic Functional Grammar, which is the main subject of Halliday M. (1994). More specifically, in order to understand the power of weblogs, we are searching for: a) the mechanisms of organization and reconstruction of reality (representations), b) the production of meanings or even new ideologies by words and images (discourse) and c) the precise form and structure, signifiers and absences. It seems that web-blogs are creating a timeless space regulated by a nameless founder where the bits of information given although pointing to a specific date are part of a virtual non-time continuum.