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dc.contributor.authorKara, Tolga
dc.date.accessioned2016-04-22T10:25:18Z
dc.date.available2016-04-22T10:25:18Z
dc.date.issued2014-01
dc.identifier.urihttp://hdl.handle.net/11413/1097
dc.description.abstractConsiderations of media products sometimes assume that media share similar economic and business characteristics and that media are no different from other products and services. They express the view that no more differences need to be recognized for media then the kinds of differences observed between manufacturing automobiles and forniture products. This view is problematic, however, because media products differ significantly among themselves and because they operate in economic environments with business dynamics that most other products and services do not encounter. This article aims to discussion how media products differ among themselves and how those differences affect the economic forces they encounter and business dynamics of their industries in the context of Adorna and Horkheimer’s “Culture Industry”concept. It also examined supply side and demand side differences between media and other products and how these affect media industry business dynamics.tr_TR
dc.language.isotrtr_TR
dc.publisherThe Turkish Online Journal of Design Art and Communicationtr_TR
dc.relationTOJDACtr_TR
dc.subjectMedyada Ürün Yönetimitr_TR
dc.subjectMedya Ekonomisitr_TR
dc.subjectMedya Endüstrisi ve Ürünleritr_TR
dc.subjectProduct Management in Mediatr_TR
dc.subjectMedia Economicstr_TR
dc.subjectMedia Industry and Producttr_TR
dc.titleKültür Endüstrisi Kavramı Çerçevesinde Medya Ürünleri: Eleştirel Yaklaşımtr_TR
dc.typeArticletr_TR
dc.contributor.authorIDTR172737tr_TR


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